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Marketing Tools For Small Factors & Consultants – A Hands-On Guide to Methods That Work

May 28, 2009 by Factoring Investor · 1 Comment 

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What are the most effective marketing methods to find new factoring clients?

This is a vital question confronting all factors and factoring consultants, especially those new to the business. Yet surprisingly little is written to answer such a key issue.

This book shows which tools work (and which haven’t worked) for seven professionals in the industry. You Will Discover:

  • The most effective methods which have the lowest cost – or no cost at all.
  • Methods too often used by newcomers which are quite expensive and generate very little (if any) business.
  • How to define your “choice client” then identify and zero in on that audience.
  • Specific advice about what to do (and what not to do) as you get started.
  • Unique methods not often considered when planning a marketing strategy.
  • An analysis of all the marketing tools presented including:
  • The business cards used by the author and each contributor.
  • Charts reviewing marketing resources recommended by the writers.
  • A chart summarizing all the marketing methods described in the book, including their relative effectiveness and cost.
  • Sensible yet easily overlooked practices of highly effective networking.
  • A sample public speaking presentation by one of the best in the business.
  • Essential yet simple guidelines for making your web site a knockout instead of a yawner.

**Click Here to Download the Marketing ebook for only $13.95**


Or Combine as a Special Bundle

**Click Here to Download the entire Small Factor Series – 6 ebooks in all – for only $95.00**


About the Author: Jeff Callender has been factoring small receivables since 1994. With his books, articles, web sites, classes and workshops, he has taught thousands how to profit with this lucrative investment. This book reveals the essentials you must understand in order to safely make these remarkable returns.

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Marketing – If the Phone Does Not Ring, Nothing Else Matters

May 14, 2009 by Fred Rewey · Leave a Comment 

redphone290No matter what industry you are in, it is easy to get bogged down with the little things. 

Some people are so focused on their business name, business cards, stationary, website, and office furniture, they forget the biggest goal; 

Getting the Phone to Ring!  Read more

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